Pristine Public Relations Blog
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Category Archives: Kristine
Is your Business Prepared in Case of a Crisis?
Share7 Elements you will need- Just in Case No one wants to think about their company having a crisis, but unfortunately it can happen. It’s how you handle the crisis with the media which will determine whether it will seriously … Continue reading
BP could have taken some advice from Johnson & Johnson when it comes to Crisis Communications
ShareThe recent BP oil spill in the Gulf has left many Americans outraged and searching for answers. Unfortunately, BP has been un-reassuring and failed miserably in its crisis communications efforts with their slow response time and immediate efforts to “lawyer … Continue reading
Social Media’s Impact on the PR Industry
ShareVarious social media avenues such as Facebook, Twitter and LinkedIn have had a powerful impact on the PR industry. It’s provided the opportunity for the truly savvy PR professionals to reach their audience, and extend their reach well beyond the … Continue reading
10 Networking Strategies to Help your Business Grow
Share1. Make yourself memorable. Communicate your specific range of expertise and sell yourself with that in mind at networking events. 2. Share and educate. Do not sell. People are more inclined to actually listen and be more responsive to your … Continue reading
The Importance of Follow up in PR
ShareWhen sending pitch emails to journalists, it’s imperative that you follow up with a phone call, as these types of messages do not always arrive at their appropriate destinations. This is particularly important when you are sending the pitch email … Continue reading
Top 5 things your PR firm should be doing for you (but may not be)
Share1. Creating a PR & Marketing campaign targeting your firm’s specific needs. The campaign you’re paying for needs to be customized specifically for you. It sounds simple, right? But clients’ main complaints after working with other PR and marketing firms … Continue reading
The Power of Relationship Building and Technology in the PR Industry
Share Relationship building is vital to success in this industry. PR professionals need to continuously nurture the relationships they have with their media contacts, not only when they have a newsworthy story to pitch, but, also, when they or their … Continue reading